TaylorMade helped popularize metalwoods by using titanium heads, adjustable weight systems, and sole designs (V-shaped, T-shaped) to improve launch, forgiveness, and turf interaction. Key models from the mid-2000s - R7, R5, Burner, V Steel fairways, and the Rescue hybrid family - showcased these innovations. Those concepts continue to shape modern driver, fairway, and hybrid design, though materials and aerodynamics have advanced.
The metalwood moment
In the early 2000s TaylorMade (one word) helped push what golfers now call "metalwoods" into the mainstream. Using titanium and new sole and weighting ideas, the company moved wood design away from traditional persimmon heads and toward lighter, stronger clubheads that made drivers, fairway woods, and hybrids easier to hit.
Lightweight heads and adjustable weight
A defining move was the use of titanium and novel center-of-gravity (CG) systems. TaylorMade introduced user-adjustable weight and cartridge systems that let golfers change CG location to influence draw, fade and launch. Other design choices - V-shaped and T-shaped soles, lower and deeper CG placements - aimed to improve turf interaction, reduce drag, and make long shots easier to get airborne.
Notable models from the era
- R7 series: Known for its movable-weight system, the R7 family let players dial draw or fade bias by moving weights and cartridges.
- R5 Titanium and Burner lines: These emphasized lightweight titanium heads designed for easy launch and higher ball speed.
- V Steel fairways: The V-shaped sole on these fairway woods was created to improve interaction with the turf and boost versatility from a variety of lies.
- Rescue series (Rescue Dual, Rescue Dual TP, Rescue Mid, Rescue Fairway): These hybrids were marketed as easier-to-hit alternatives to long irons. Models with dual ports and T-shaped soles sought to increase forgiveness and stability on mis-hits. Tour Preferred (TP) versions typically offered different CG locations for a lower, more penetrating flight often preferred by better players.
Why it mattered
These technologies changed how golfers built bags. Adjustable weights and lower CGs let designers trade forgiveness for trajectory control. Hybrids (TaylorMade's "Rescue" models among them) simplified long-iron shots for many players, encouraging a shift from hard-to-hit long irons to hybrid-style clubs.
Legacy and today
Many of the concepts from these models - lightweight heads, CG manipulation, and specialized sole shapes - remain central to modern metalwoods. Contemporary designs add advanced face materials, refined aerodynamics, and carbon construction, but the moveable-weight and hybrid ideas from the 2000s helped define a new path for driver, fairway and hybrid development.
Practical note
If you play now, test modern metalwoods and hybrids alongside fitting options. The ability to move weight or select different CG locations still matters, but modern faces and materials often deliver different launch and spin characteristics than early-2000s models.