BCC hides recipient addresses and helps protect privacy for small group emails. For larger or recurring mailings, use a mailing-list service with personalization, unsubscribe management, and deliverability features. Always respect privacy laws and secure your contact lists.

Why recipient privacy matters

Email addresses are personal data. Recipients expect you to use their contact details only for the purpose they provided. Revealing a long list of addresses can expose people to unwanted contact and commercial harvesting, and may conflict with privacy expectations and laws (for example, GDPR in the EU or CAN-SPAM in the U.S.).

What BCC does

BCC (Blind Carbon Copy) sends a message to additional recipients without showing their addresses to others. Each BCC recipient gets the email, but other recipients do not see those BCC addresses. That preserves privacy and prevents accidental reply-all chains from exposing or misusing addresses.

How to use BCC in modern email clients

  • Add addresses in the BCC field when you want to hide recipients from one another.
  • If your client hides the BCC field, look for an "Add Bcc" or "Show Bcc" option in the compose window or message Options menu (Gmail, Outlook, and Apple Mail all support BCC).
  • Some clients require at least one address in the To field. If needed, put your own address there.
  • Separate addresses using the delimiter your client expects (commas or semicolons are common).

When not to use BCC

  • Avoid using BCC for large, regular mailings. Mass BCCs can trigger spam filters or deliverability issues, and they prevent recipients from unsubscribing or managing preferences.
  • BCC is not a substitute for opt-in mailing lists, clear unsubscribe options, or mailing-list management. For recurring newsletters or commercial messages, use a proper mailing platform.

Better options for bulk or professional mailings

For newsletters, membership updates, or frequent bulk messages, use a dedicated service (Mailchimp, Sendinblue, Constant Contact, or similar). These services provide:
  • Personalization (name merge fields) so each recipient sees a tailored message.
  • Subscription management and unsubscribe links to comply with anti-spam rules.
  • Authentication and deliverability tools (SPF, DKIM) that reduce the chance messages are marked as spam.
If you send occasional group messages to people who have not opted in, reconsider whether email is appropriate. Always include contact and unsubscribe instructions when sending commercial or mass communications.

Quick practical tips

  • Use BCC for small group communicates where privacy is the priority (event reminders, member notices).
  • Prefer mail-merge or mailing platforms for anything larger than a handful of recipients.
  • Keep lists secure and avoid sharing addresses without consent.
Practicing simple email etiquette - using BCC correctly, choosing the right tools, and respecting privacy - protects your contacts and improves your professional image.

FAQs about Email Etiquette

What's the difference between To, CC, and BCC?
To and CC fields show recipients to everyone who receives the message. BCC hides addresses so BCC recipients are not visible to others.
Can recipients see who was BCC'd on an email?
No. BCC recipients and their addresses are not visible to other recipients, which preserves privacy.
Will using BCC cause my email to be marked as spam?
Single or small-group BCCs usually don't cause spam flags, but sending large numbers of BCCed addresses can hurt deliverability. Dedicated mailing services and proper email authentication reduce spam risk.
What should I use instead of BCC for newsletters?
Use a mailing-list or email marketing platform (Mailchimp, Sendinblue, etc.). They handle personalization, unsubscribes, and deliverability, and help you comply with anti-spam and privacy rules.

News about Email Etiquette

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